FOR ACOUNTING FIRM PRINCIPALS, PARTNERS AND DIRECTORS

Looking to Go?

Or Looking to Grow?

Whether you’re planning your exit or acquiring fees, the first step is the same — knowing what your accounting practice is worth and what a transition would actually look like.

Score your firm in ten minutes, confidentially.

I’ll send the Scorecard immediately and follow up once or twice with genuinely useful information. No buyer will ever be contacted about your practice without your written instruction. Unsubscribe any time.

Built on strong industry experience

Know where you  stand!

Most practice owners have a number in their head. It usually came from a colleague, a conference conversation, or a rule of thumb they heard years ago. The market has moved since then — in both directions. The Practice Value & Readiness Scorecard walks you through the nine factors buyers actually assess and gives you an indicative range in cents per dollar of recurring fees as a guide.

No firm details required. Your enquiry is confidential and you will never be contacted by a buyer without your written consent.

Know your real number

An indicative value range in cents per dollar of recurring fees, based on how buyers actually assess a fee base.

Find the value leaks before a buyer does

Principal dependency, client concentration and fee mix move your price further than size ever will. Score yourself honestly on each and see exactly where you’re losing value.

See what’s fixable in twelve months

Three practical actions that move the number most, ranked by impact rather than effort.

Understand your real timing

A well-run sale takes four to six months to prepare and market, then nine to twelve months of transition. Find out which stage you’re actually at, not the one you assume you’re at.

What You Get

What’s Inside the Scorecard?

A ten-minute self-assessment across the nine factors that determine what buyers will pay.

Each is scored one to five and weighted. Principal dependency carries the heaviest weighting for a reason.

The Nine Factors Buyers Assess

  • Principal dependency — what happens to the fees if you’re not there

  • Recurring fee percentage — how much of your revenue genuinely repeats each year

  • Staff continuity and depth — your team is part of the goodwill

  • Fee mix — compliance, SMSF, bookkeeping and advisory are not valued equally

  • Client concentration — how much sits with your top ten

  • Systems and documentation — how quickly a buyer can take over without breaking anything

  • Client tenure and age profile — proven retention, or a book retiring alongside you

  • Financial hygiene — realisation, WIP and debtors

  • Premises and transferability — the small one that causes the late complications

Score all nine and you’ll have a weighted readiness score out of 100, mapped to an indicative value range.

Prefer to just talk? Book a confidential 30-minute call

Who You’d Be Talking To

I’m Dean Marinac, and I’ve spent more than twenty years working alongside the accounting profession — first advising principals and directors on increasing the value of what they’d built, and now helping them sell it.

Accounting and professional services practices are the majority of what I do. That matters, because I know what a retention clause should look like, why SMSF fees are typically priced differently to advisory, and how a client transition actually needs to work to protect the deferred portion of your price.

I’m a Certified Professional Business Broker and a member of the Australian Institute of Business Brokers, which means a formal standard applies to how I work.

Whether you’re two years out or ten, a conversation costs nothing and commits you to nothing.

Proud Member of:

Certified professional business broker

Know where you stand before you need to.

The Scorecard takes about ten minutes and tells you three things: what your practice is likely worth today, what’s holding that number back, and how much runway you’d actually need. Whether you act on it this year or in five, it’s information worth having.

What  Practice Owners Say

When the time came to sell our practice, Dean took on the role of business agent and guided us through what could easily have been a daunting process. From the early preparation through to the final sale, he was a constant source of reassurance, wisdom and positivity. His steady support and genuine belief in the value of our practice gave us confidence at every stage.

Ian & Ian, VIC

I highly recommend Dean as a business broker. His excellent communication and diligent follow-up on leads were key to the successful sale of my accounting practice. Dean’s proactive approach and expertise made the entire process smooth and efficient.

Craig, QLD

When I decided it was time to step away from my accountancy practice I contacted Growth Generation to help me find a buyer. Growth Generation was very careful to help me find a buyer who was the right fit for our business. Our industry has more regulatory hurdles than most and Growth Generation helped us to navigate our way through. Many thanks to Dean for finding us the deal we wanted.

Russell, QLD

Whether You’re Looking to Go or Looking to Grow?
Let Us Know!

Certified Professional Business Broker

Call: 0432 734 760
Email: commercial@growthgeneration.com.au

General information only. Nothing on this page constitutes financial, legal, taxation or valuation advice. Indicative value ranges reflect general Australian market conditions and will not apply to any particular practice. Obtain independent professional advice before making any decision.